The pharmaceutical industry is the natural environment of Jean-Marc MENAT Consulting, who has advised and assisted pharmaceutical companies for nearly 30 years on their medico-marketing strategy, the development of communication concepts, training of marketing and sales teams, medical education programs and, more recently, digital strategy and new digital technologies, as well as individuals or teams coaching.
More specifically, the development of WARGAME® and STRATGAME® programms for countries of the EU and the US since 2005, has given Jean-Marc MENAT Consulting real expertise in anti-competitive strategy.
A diversity of experiences allows Jean-Marc MENAT Consulting to offer a complete range of services for advice and support :
- Global Strategy Consulting
- Operational support for marketing teams
- Organizing and conducting WARGAME® and STRATGAME®
- Organizing and conducting workshops and seminars
- Construction of brands, institutional or products
- Training of sales forces
- Market Research, studies and tests
- Individual or team coaching
- Strategy and community pharmacists operations
- Medical education and KOL management strategy